Impact & Results
Research shows that soft skills are today’s must-have hard skills.
Here’s how our coaching has contributed to our clients’ success.
THE FUTURE OF BUSINESS: SOFT SKILLS TRAINING
LINKEDIN LEARNING
Communication is the #1 skill American employees are missing
IBM Institute for Business Value
Soft skills have surpassed
digital skills in importance
LINKEDIN LEARNING
Persuasion and ability to communicate the why is #2 soft skill
IBM C-Suite Study
Investing in people is #1 way
to accelerate performance
PWC
77% say biggest business threat
is underdeveloped soft skills
Wall Street Journal
92% feel soft skills are more/equally important than technical skills
WHAT THIS MEANS FOR YOU
Effective communicators who have the persuasive skills and emotional intelligence
WANT TO BECOME A MORE
HUMAN COMMUNICATOR?
Think of someone you consider to be a great communicator…and then ask yourself why. Great communicators have a way of engaging their audiences and deeply connecting with them. They have a special knack for relating, person-to-person. They draw people in. They are authentic. They inspire trust. And they persuade. So if you don’t naturally have these attributes, how do you learn them?
HERE'S HOW YOU'LL TRANSFORM
You can acquire these skills through our step-by-step presentations skills process that has as its centerpiece Audience Advocacy®. Advocacy means changing from your perspective to your audience’s so you see and think through their eyes, feel what they feel, need what they need. It’s the deepest form of empathy—which is why Advocacy fuels a uniquely human skillset.
Suasive clients learn to adopt this audience-focused mindset, and the results are measurable. They win more deals. Have more successful product launches. Raise more funding. Read on to see how becoming a uniquely human communicator has dramatically impacted our clients’ success.
Success Stories
A soft skill becomes a hard skill when its impact can be measured.
Here’s how clients have applied our presentation skills methodology to achieve results.
Closed 92% above offering price
Twilio
Stock traded up 50% on
first day
Talend
Raised $80m in toughest market
Doll Capital Management
Created 100,000+ jobs
USVP
Increased
$2–3
per share
Cisco Systems
Coaxed multiple points from market
Charles River Ventures
Created
15-25%
more value
Francisco Partners
Raised $160 million
Pantheon
$MM
throughout
sales career
Camber Financial
Created meaningful impact to bottom line
Enbala Power Networks
Smart investment, lifelong return
Cisco
Changed my life, changed my bonus
Salesforce.com
Launched a major new chip design successfully
Intel
Raised 2x the
commitments
in half the time