PRODUCT LAUNCH
PRESENTATION TRAINING

It’s All About the Why

New product launch teams have their work cut out for them. Immeasurable hours have already gone into product conception, technical design, and testing. Now it’s your job to communicate your company’s innovation to the market. Your product is the what and now it’s time to craft the why.

HOW SUASIVE TRANSFORMS

HOW SUASIVE TRANSFORMS

We’ll help you develop product launch messaging that is strategically tailored to each audience and showcases the customer experience. You’ll use our methodology and presentation tips to speak and write clearly as you develop a persuasive arsenal of assets—your sales team will receive materials they value, your digital footprint will show your differentiation, and the marketplace will understand how your product will make their lives better.
WHO SHOULD ATTEND

WHO SHOULD ATTEND

Directors

Product Marketing Managers

Team Leads

Others involved in designing product launch deliverables and making related presentations
VALUE TO PARTICIPANTS

VALUE TO PARTICIPANTS

  • Contextualize by audience
  • Simplify for non-technical audience
  • Create deep customer connection
  • Showcase differentiation
  • Include only what truly matters
  • Think more clearly
  • Speak and write more concisely
  • Eliminate information overload
  • Learn lifelong presentation tips
  • Adopt a Less is More philosophy
  • Exemplify uniquely human communication

OUR METHODOLOGY ENHANCES ANY ASSET

  • Product narrative
  • Launch announcements
  • Presentations
  • Conference speeches
  • Breakouts
  • Slide decks
  • Case studies
  • Sales collateral
  • Press releases
  • Press briefings
  • Demos
  • Webinars
  • Analysts materials

Product Launch Presentation Programs

Virtual Learning

Virtual Learning

Interactive presentation skills training for a
successful product launch, delivered in
highly engaging, building-block sessions.

Contact Us

Virtual Learning

Virtual Learning

Interactive presentation skills training for a
successful product launch, delivered in
highly engaging, building-block sessions.

Contact Us

In-Person Learning

In-Person Learning

One, two, or three-day presentation skills programs
with extensive self- and peer-coaching and an option
for video recording and playback analysis.
Other program formats are also available.

Contact Us

In-Person Learning

In-Person Learning

One, two, or three-day presentation skills programs
with extensive self- and peer-coaching and an option
for video recording and playback analysis.
Other program formats are also available.

Contact Us

"Jerry’s insightful coaching helped us to launch a major new chip design successfully. His new book, The Power Presenter, makes the invaluable techniques he showed us at Intel available to everyone."

David Perlmutter

Former Executive Vice President, General Manager of Intel Architecture Group & Chief Product Officer, Intel Corporation

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